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Hello,

My name is Christopher Tobar, and I am the proud Founder and CEO of Crecemos. I established Crecemos driven by a deep passion to help individuals align their true selves with their careers, while also empowering businesses to cultivate people-centered work environments.

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My Story

I  was born in Los Angeles, California in a predominantly Hispanic community. As a first-generation American of Guatemalan descent, I embraced my Central American culture and community. My humble roots and desire to serve others led me to enlist in the United States Air Force, where I was able to travel the world, live at austere locations, and lead small, large, and international teams. I retired and now find myself sharing my personal and professional experience with others to help them grow!


I have a proven track record of transformational leadership in blue-collar and white-collar labor in Government, Aviation, and Non-profit industries. I earned a Human Resource Development Bachelor's degree from Indiana State University. I also posess a Diversity & Inclusion Certificate from Cornell University, a SHRM-CP certification.  among several other industry-recognized credentials. My favorite hobbies are traveling and learning from different cultures. 

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People & Culture vs Human Resources

Our Business Practices

The terms "Human Resources" (HR) and "People & Culture" (P&C) both refer to functions within an organization focused on managing and supporting employees, but they often carry different connotations and approaches. Here are the key differences:

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1. Focus and Approach:

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  • Human Resources (HR): Traditionally, HR focuses on administrative and compliance-related aspects of managing employees. This includes recruitment, payroll, benefits administration, employee relations, performance management, and legal compliance. HR often has a more transactional, policy-driven approach and deals with the operational side of managing people.

  • People & Culture (P&C): This term typically represents a more modern, holistic approach to employee experience, emphasizing engagement, organizational culture, and people development. P&C focuses on creating a positive and inclusive work environment, aligning organizational values with employee needs, and fostering a strong culture. It often blends traditional HR functions with a focus on leadership, innovation, and employee well-being.

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2. Tone and Language:

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  • Human Resources: The term can sometimes feel more formal or bureaucratic, as it is rooted in the idea of managing human capital and workforce logistics.

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  • People & Culture: The use of "People" and "Culture" highlights a shift towards a more human-centered and people-oriented approach, signaling an emphasis on the workplace environment and employee satisfaction. It focuses on the emotional and cultural aspects of work.

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3. Organizational Role:

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  • HR:  Departments often act as the regulatory body within organizations, ensuring compliance with labor laws, managing hiring processes, administering benefits, and handling disputes. It is seen as a function that supports the organization's operational needs.

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  • P&C: People & Culture departments are often more closely aligned with senior leadership and organizational strategy. They play a role in shaping company culture, leadership development, talent retention, and fostering employee engagement and productivity. The P&C function tends to have a more strategic and leadership-driven focus.

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4. Strategic vs. Operational:

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  • HR: Traditionally more operational, HR focuses on day-to-day processes related to staffing, payroll, benefits, compliance, and resolving employee issues. HR may be seen as the gatekeeper of policies and regulations.

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  • P&C: P&C often takes a more strategic role, aligning talent management with long-term organizational goals. They focus on improving employee experiences, fostering leadership development, and enhancing team dynamics in a way that aligns with company values and culture.

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5. Employee Experience:

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  • HR: While HR does consider employee experience, it often centers on the more functional aspects (like benefits, pay, and policies).

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  • P&C: People & Culture is highly focused on creating a positive, inclusive, and motivating work environment. It emphasizes engagement, personal growth, and the overall well-being of employees within the context of the organization's culture.

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6. Evolution:

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  • The transition from HR to People & Culture reflects a shift in how businesses view their workforce. While HR historically took a more transactional, compliance-driven role, People & Culture embodies a broader view that sees employees as essential to the success of the organization and focuses on fostering a supportive and innovative environment.

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In summary:

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The two functions can overlap, but "People & Culture" tends to represent a more forward-thinking, employee-centric approach compared to the traditional, operational view of "Human Resources."

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  • HR is focused on the administrative, legal, and operational functions of managing a workforce.

  • People & Culture is more about creating a positive, inclusive workplace, aligning culture with business goals, and focusing on employee well-being and engagement.

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Our Mission:

iTo deliver high-quality guidance that benefits people and the workplace.

Contact Us

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Our Vision:

"To create a future-ready workforce by offering  high-quality services that enable an engaged and productive employee.

(609) 283 - 2742

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